Case Studies

Company: SCORE
Since 1997, SCORE has offered trusted models, predictive analytics and expert insights to help clients optimize their accounts receivable management results. They are known as the experts in the industry because of the depth and breadth of their experience, customer-centric approach, focus on solutions and their passion for the bottom line.

Business Issue
SCORE recently underwent a strategic review of their business operations and had engaged Deloitte to address untapped opportunities in new markets, potential new revenue streams through scoring and consulting services for companies wanting to improve the performance of their accounts receivable. To complement the new direction and growth plans, SCORE realized they needed to update their image that had not changed since the company’s inception over ten years ago.

Brand Response
Option B Creative was brought on board to completely re-brand the organization with a new logo and tagline, visual identity, corporate brochure, cut sheet and web site.

Option B Creative Services:
  • Corporate design
  • Corporate standards
  • Web site
  • Printed collateral

What the client had to say
We love our new look! We enjoyed working with Option B Creative and were always impressed with what they presented us. The whole branding exercise was new to us, but we felt like we were in excellent hands with Joselynn and Janet’s experience and expertise. They guided us through the process and we’re really pleased with the outcome. And we’ve had lots of great feedback so far! I would definitely recommend working with the team at Option B Creative.

Stephen Sheather
Principal, SCORE